/* ============================================================
   RM CONTENT MEDIA — monochrome cinematic studio
   ============================================================ */

:root{
  --bg:#070707;
  --bg-2:#0c0c0d;
  --panel:#101011;
  --panel-2:#151517;
  --text:#ece9e2;
  --dim:#9a978f;
  --faint:#615f59;
  --line:rgba(236,233,226,.12);
  --line-2:rgba(236,233,226,.24);
  --white:#fff;

  --maxw:1240px;
  --ease:cubic-bezier(.16,.84,.28,1);
  --serif:"Helvetica Neue",Helvetica,Arial,sans-serif;
  --display:"Helvetica Neue",Helvetica,Arial,sans-serif;
  --body:"Helvetica Neue",Helvetica,Arial,sans-serif;
}

*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{
  background:var(--bg);color:var(--text);
  font-family:var(--body);font-size:17px;line-height:1.6;
  overflow-x:hidden;-webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility;
}
a{color:inherit;text-decoration:none}
img,video{display:block;max-width:100%}
button{font-family:inherit;cursor:pointer;border:none;background:none;color:inherit}
em{font-style:italic;font-weight:inherit}

.container{width:100%;max-width:var(--maxw);margin:0 auto;padding:0 32px}
.eyebrow{font-family:var(--display);font-weight:600;font-size:.74rem;letter-spacing:.22em;text-transform:uppercase;color:var(--faint)}

/* film grain */
.grain{position:fixed;inset:0;z-index:9998;pointer-events:none;opacity:.045;mix-blend-mode:overlay;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='180' height='180'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='2'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");}

/* ---------- buttons ---------- */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:.6em;
  font-family:var(--display);font-weight:600;font-size:.92rem;letter-spacing:.01em;
  padding:.92em 1.5em;border-radius:2px;transition:background .35s var(--ease),color .35s var(--ease),border-color .35s,transform .35s var(--ease);}
.btn-solid{background:var(--text);color:#0a0a0a}
.btn-solid:hover{background:var(--white);transform:translateY(-2px)}
.btn-line{background:transparent;color:var(--text);border:1px solid var(--line-2)}
.btn-line:hover{border-color:var(--text);background:rgba(236,233,226,.04);transform:translateY(-2px)}
.btn-lg{padding:1.05em 1.8em;font-size:.98rem}
.link-btn{font-family:inherit;color:var(--dim);transition:color .25s;text-align:left}
.link-btn:hover{color:var(--text)}

/* ============================================================ HEADER */
.header{position:fixed;inset:0 0 auto 0;z-index:1000;transition:background .4s var(--ease),border-color .4s,padding .4s;border-bottom:1px solid transparent}
.header.scrolled{background:rgba(7,7,7,.7);backdrop-filter:blur(20px) saturate(130%);border-bottom-color:var(--line)}
.header-inner{display:flex;align-items:center;justify-content:space-between;padding:20px 0;transition:padding .4s}
.header.scrolled .header-inner{padding:13px 0}

.brand{display:inline-flex;align-items:center;gap:.65em;font-family:var(--display);font-weight:700}
.brand-mark{display:grid;place-items:center;width:36px;height:36px;border:1px solid var(--line-2);border-radius:3px;font-weight:800;font-size:.92rem;letter-spacing:-.02em}
.brand-text{font-size:1rem;letter-spacing:-.01em}

.nav{display:flex;gap:4px}
.nav a{font-family:var(--display);font-weight:500;font-size:.86rem;letter-spacing:.02em;color:var(--dim);padding:.55em .95em;transition:color .25s}
.nav a:hover,.nav a.active{color:var(--text)}
.nav-ig{position:relative}

.menu-toggle{display:none;flex-direction:column;gap:6px;padding:10px}
.menu-toggle span{width:24px;height:1.5px;background:var(--text);transition:.3s var(--ease)}
.menu-toggle.open span:nth-child(1){transform:translateY(3.75px) rotate(45deg)}
.menu-toggle.open span:nth-child(2){transform:translateY(-3.75px) rotate(-45deg)}
.mobile-menu{display:none;flex-direction:column;max-height:0;overflow:hidden;transition:max-height .45s var(--ease),padding .45s;background:rgba(8,8,8,.97);backdrop-filter:blur(20px);border-bottom:1px solid var(--line)}
.mobile-menu.open{max-height:380px;padding:8px 32px 28px}
.mobile-menu a{font-family:var(--display);font-weight:500;padding:14px 0;color:var(--dim);border-bottom:1px solid var(--line)}
.mobile-menu a:hover{color:var(--text)}
.mobile-menu .btn{margin-top:18px}

/* ============================================================ HERO */
.hero{position:relative;min-height:100svh;display:flex;flex-direction:column;justify-content:center;overflow:hidden;padding:120px 0 150px}
.hero-wall{position:absolute;inset:0;z-index:0;display:flex;animation:drift 32s ease-in-out infinite alternate}
@keyframes drift{from{transform:scale(1.06)}to{transform:scale(1.14) translateY(-1.5%)}}
.wall-col{flex:1 1 0;min-width:0;position:relative;overflow:hidden;clip-path:inset(0);animation:wallrise 1.3s var(--ease) backwards}
.wall-col:nth-child(1){animation-delay:.05s}.wall-col:nth-child(2){animation-delay:.13s}
.wall-col:nth-child(3){animation-delay:.21s}.wall-col:nth-child(4){animation-delay:.29s}.wall-col:nth-child(5){animation-delay:.37s}
@keyframes wallrise{from{clip-path:inset(100% 0 0 0)}to{clip-path:inset(0)}}
.wall-col .bgvid{width:100%;height:100%;object-fit:cover;filter:grayscale(.18) contrast(1.04) brightness(.92)}
.hero-veil{position:absolute;inset:0;z-index:1;pointer-events:none;
  background:
   linear-gradient(180deg,rgba(7,7,7,.78) 0%,rgba(7,7,7,.32) 26%,rgba(7,7,7,.46) 60%,rgba(7,7,7,.96) 100%),
   radial-gradient(120% 80% at 50% 42%,transparent 38%,rgba(7,7,7,.6) 100%);}

.hero-content{position:relative;z-index:2;width:100%;max-width:var(--maxw);margin:0 auto;padding:0 32px}
.hero-top{display:flex;gap:18px;align-items:center;font-family:var(--display);font-weight:600;font-size:.74rem;letter-spacing:.2em;text-transform:uppercase;color:var(--dim);margin-bottom:34px}
.hero-top .hero-loc{color:var(--faint);position:relative;padding-left:20px}
.hero-top .hero-loc::before{content:"";position:absolute;left:0;top:50%;width:10px;height:1px;background:var(--line-2)}

.hero-h1{font-family:var(--display);font-weight:800;line-height:.92;letter-spacing:-.035em;text-transform:none;
  font-size:clamp(3.4rem,12vw,10.5rem);}
.hero-h1 .line{display:block;padding-bottom:.05em}
.hero-h1 .ital{font-style:italic;font-weight:700}
.hero-sub{margin-top:30px;max-width:540px;font-size:clamp(1.05rem,1.7vw,1.28rem);color:var(--dim);line-height:1.5}
.hero-actions{display:flex;flex-wrap:wrap;gap:14px;margin-top:38px}

.hero-meter{position:absolute;right:32px;bottom:46px;z-index:2;text-align:right;max-width:min(46vw,420px)}
.meter-num{font-family:var(--display);font-weight:800;letter-spacing:-.04em;line-height:.85;font-size:clamp(1.9rem,4.5vw,3.7rem);color:var(--white);white-space:nowrap}
.meter-cap{margin-top:10px;font-size:.82rem;letter-spacing:.02em;color:var(--dim);line-height:1.45}

.scroll-cue{position:absolute;left:32px;bottom:46px;z-index:2;display:flex;align-items:flex-end;height:60px}
.cue-line{width:1px;height:60px;background:linear-gradient(180deg,transparent,var(--line-2));position:relative;overflow:hidden}
.cue-line::after{content:"";position:absolute;inset:0;background:var(--text);transform:translateY(-100%);animation:cue 2.2s var(--ease) infinite}
@keyframes cue{0%{transform:translateY(-100%)}55%{transform:translateY(100%)}100%{transform:translateY(100%)}}

/* ============================================================ TICKER */
.ticker{overflow:hidden;border-top:1px solid var(--line);border-bottom:1px solid var(--line);background:var(--bg-2);padding:30px 0}
.ticker-row{display:flex;align-items:center;gap:34px;white-space:nowrap;width:max-content;animation:tick 38s linear infinite}
.ticker-row span{font-family:var(--display);font-weight:700;font-size:clamp(1.6rem,4.4vw,3.1rem);letter-spacing:-.02em;color:var(--text)}
.ticker-row span:nth-child(3n+1){color:transparent;-webkit-text-stroke:1px var(--line-2)}
.ticker-row i{color:var(--faint);font-style:normal;font-size:1.4rem}
@keyframes tick{from{transform:translateX(0)}to{transform:translateX(-50%)}}

/* ============================================================ WORK — pinned showreel */
.reel{position:relative;background:var(--bg)}
.reel-sticky{position:sticky;top:0;height:100svh;overflow:hidden;display:flex;align-items:center}
.reel-track{display:flex;align-items:center;gap:30px;padding:0 max(32px,calc((100vw - var(--maxw))/2 + 32px));will-change:transform}

.sr-intro{flex:0 0 auto;width:min(40vw,460px);padding-right:20px}
.sr-eyebrow{font-family:var(--display);font-weight:600;font-size:.74rem;letter-spacing:.22em;text-transform:uppercase;color:var(--faint);margin-bottom:22px}
.sr-title{font-family:var(--display);font-weight:800;letter-spacing:-.035em;line-height:.96;font-size:clamp(2.6rem,5vw,4.4rem)}
.sr-intro p{margin-top:20px;color:var(--dim);max-width:340px}
.sr-scrollhint{margin-top:34px;display:inline-flex;align-items:center;gap:10px;font-family:var(--display);font-weight:600;letter-spacing:.16em;text-transform:uppercase;font-size:.74rem;color:var(--dim)}
.sr-arrow{display:inline-block;animation:nudge 1.6s var(--ease) infinite}
@keyframes nudge{0%,100%{transform:translateX(0)}50%{transform:translateX(7px)}}

.sr-card{flex:0 0 auto;position:relative;height:min(74svh,660px);aspect-ratio:9/16;border-radius:6px;overflow:hidden;border:1px solid var(--line);background:var(--panel);text-align:left;transition:transform .6s var(--ease),border-color .4s}
.sr-card:hover{transform:translateY(-8px);border-color:var(--line-2)}
.card-vid{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;filter:contrast(1.03)}
.sr-index{position:absolute;top:16px;left:18px;z-index:2;font-family:var(--display);font-weight:800;font-size:1rem;letter-spacing:.04em;color:var(--text);mix-blend-mode:difference}
.sr-card::after{content:"";position:absolute;inset:0;background:linear-gradient(180deg,rgba(7,7,7,.25) 0%,transparent 30%,transparent 55%,rgba(7,7,7,.9) 100%);z-index:1}
.sr-play{position:absolute;top:50%;left:50%;transform:translate(-50%,-50%) scale(.8);z-index:3;width:64px;height:64px;border-radius:50%;border:1px solid var(--line-2);background:rgba(10,10,10,.4);backdrop-filter:blur(6px);opacity:0;transition:opacity .4s,transform .4s var(--ease)}
.sr-play::before{content:"";position:absolute;top:50%;left:54%;transform:translate(-50%,-50%);border-left:13px solid var(--text);border-top:8px solid transparent;border-bottom:8px solid transparent}
.sr-card:hover .sr-play{opacity:1;transform:translate(-50%,-50%) scale(1)}
.sr-meta{position:absolute;left:0;right:0;bottom:0;z-index:3;padding:22px;display:flex;flex-direction:column;gap:7px}
.sr-cat{font-family:var(--display);font-weight:600;font-size:.7rem;letter-spacing:.16em;text-transform:uppercase;color:var(--dim)}
.sr-line{font-family:var(--display);font-weight:600;font-size:1.06rem;line-height:1.25;color:var(--text)}

.sr-end{flex:0 0 auto;width:min(40vw,420px);padding:0 40px;display:flex;flex-direction:column;align-items:flex-start;gap:24px}
.sr-end p{font-family:var(--display);font-weight:700;letter-spacing:-.02em;font-size:clamp(1.8rem,3.4vw,2.8rem);line-height:1.05}

/* ============================================================ MANIFESTO */
.manifesto{position:relative;background:#000}
.mf-media{position:sticky;top:0;height:100svh;overflow:hidden}
.mf-media .bgvid{width:100%;height:100%;object-fit:cover;filter:grayscale(.3) brightness(.5) contrast(1.05)}
.mf-veil{position:absolute;inset:0;background:radial-gradient(120% 90% at 50% 50%,rgba(7,7,7,.35),rgba(7,7,7,.82))}
.mf-sound{position:absolute;right:28px;bottom:28px;z-index:5;display:inline-flex;align-items:center;gap:11px;
  font-family:var(--display);font-weight:600;font-size:.78rem;letter-spacing:.1em;text-transform:uppercase;color:var(--text);
  padding:.7em 1.05em;border:1px solid var(--line-2);border-radius:100px;background:rgba(10,10,10,.4);backdrop-filter:blur(8px);transition:border-color .3s,background .3s}
.mf-sound:hover{border-color:var(--text);background:rgba(10,10,10,.6)}
.mf-sound-ico{display:flex;align-items:flex-end;gap:2.5px;height:14px}
.mf-sound-ico .bar{width:2.5px;height:5px;background:var(--text);border-radius:2px}
.mf-sound.playing .mf-sound-ico .bar{animation:eq .9s ease-in-out infinite}
.mf-sound.playing .bar:nth-child(2){animation-delay:.15s}.mf-sound.playing .bar:nth-child(3){animation-delay:.3s}
@keyframes eq{0%,100%{height:4px}50%{height:14px}}

.mf-lines{position:relative;margin-top:-100svh;z-index:3}
.mf-line{min-height:100svh;display:grid;place-items:center;padding:0 32px;text-align:center}
.mf-line p{font-family:var(--display);font-weight:700;letter-spacing:-.025em;line-height:1.08;font-size:clamp(2rem,5vw,4.4rem);max-width:14ch;color:var(--text);opacity:.16;transform:translateY(24px);transition:opacity .9s var(--ease),transform .9s var(--ease)}
.mf-line.in p{opacity:1;transform:none}
.mf-line em{font-style:italic}
.mf-big{display:block;font-size:clamp(3rem,9vw,8.5rem);font-weight:800;letter-spacing:-.04em;line-height:.9}
.mf-small{display:block;margin-top:.3em;font-size:clamp(1rem,2.4vw,1.8rem);font-weight:500;color:var(--dim);letter-spacing:0}
.mf-line:last-child p{max-width:none}

/* ============================================================ APPROACH */
.approach{padding:clamp(90px,12vw,160px) 0;background:var(--bg)}
.ap-head{max-width:880px;margin-bottom:clamp(50px,7vw,86px)}
.ap-head .eyebrow{display:block;margin-bottom:22px}
.ap-title{font-family:var(--display);font-weight:800;letter-spacing:-.03em;line-height:1.02;font-size:clamp(2.1rem,4.6vw,3.7rem)}
.funnel{list-style:none;border-top:1px solid var(--line)}
.fn{display:grid;grid-template-columns:120px 1fr;gap:30px;padding:38px 0;border-bottom:1px solid var(--line);align-items:start;transition:background .4s}
.fn:hover{background:rgba(236,233,226,.018)}
.fn-no{font-family:var(--display);font-weight:800;font-size:1.4rem;color:var(--faint);letter-spacing:-.02em}
.fn-body h3{font-family:var(--display);font-weight:700;font-size:clamp(1.3rem,2.6vw,1.9rem);letter-spacing:-.02em;margin-bottom:12px}
.fn-body p{color:var(--dim);max-width:620px;font-size:1.05rem}
.ap-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:1px;background:var(--line);border:1px solid var(--line);margin-top:60px}
.ap-cell{background:var(--bg);padding:34px 30px}
.ap-cell h4{font-family:var(--display);font-weight:700;font-size:1.15rem;margin-bottom:10px}
.ap-cell p{color:var(--dim);font-size:1rem}

/* ============================================================ ABOUT / SOCIAL */
.about{padding:clamp(90px,12vw,150px) 0;background:linear-gradient(180deg,var(--bg),var(--bg-2))}
.about-inner{display:grid;grid-template-columns:1.05fr .95fr;gap:clamp(40px,6vw,90px);align-items:start}
.about-copy .eyebrow{display:block;margin-bottom:22px}
.about-title{font-family:var(--display);font-weight:800;letter-spacing:-.03em;line-height:1.04;font-size:clamp(2rem,4vw,3.2rem)}
.about-copy>p{color:var(--dim);margin-top:22px;font-size:1.08rem;max-width:560px}
.about-process{margin:38px 0;border-top:1px solid var(--line)}
.pr{display:grid;grid-template-columns:50px 1fr;grid-auto-flow:row;gap:4px 18px;padding:20px 0;border-bottom:1px solid var(--line)}
.pr-no{grid-row:span 2;font-family:var(--display);font-weight:800;color:var(--faint)}
.pr-t{font-family:var(--display);font-weight:700;font-size:1.1rem}
.pr-d{color:var(--dim);font-size:.98rem}

.social{position:sticky;top:100px;background:var(--panel);border:1px solid var(--line);border-radius:8px;padding:30px}
.social-handle{display:block;font-family:var(--display);font-weight:800;letter-spacing:-.02em;font-size:clamp(1.5rem,2.6vw,2rem);transition:color .25s}
.social-handle:hover{color:var(--white)}
.social-stat{display:flex;align-items:baseline;gap:10px;margin:6px 0 24px}
.social-stat strong{font-family:var(--display);font-weight:800;font-size:1.5rem;letter-spacing:-.02em}
.social-stat span{color:var(--dim);font-size:.9rem}
.social-tiles{display:grid;grid-template-columns:1fr 1fr;gap:10px}
.st-tile{position:relative;aspect-ratio:9/16;border-radius:5px;overflow:hidden;border:1px solid var(--line);transition:transform .4s var(--ease),border-color .35s}
.st-tile img{width:100%;height:100%;object-fit:cover;filter:grayscale(.1);transition:transform .6s var(--ease),filter .4s}
.st-tile:hover{transform:translateY(-4px);border-color:var(--line-2)}
.st-tile:hover img{transform:scale(1.06);filter:grayscale(0)}
.st-play{position:absolute;top:50%;left:50%;transform:translate(-50%,-50%) scale(.8);width:40px;height:40px;border-radius:50%;border:1px solid var(--line-2);background:rgba(10,10,10,.45);backdrop-filter:blur(5px);opacity:0;transition:opacity .35s,transform .35s var(--ease)}
.st-play::before{content:"";position:absolute;top:50%;left:54%;transform:translate(-50%,-50%);border-left:9px solid var(--text);border-top:6px solid transparent;border-bottom:6px solid transparent}
.st-tile:hover .st-play{opacity:1;transform:translate(-50%,-50%) scale(1)}
.social-follow{display:inline-block;margin-top:22px;font-family:var(--display);font-weight:600;font-size:.92rem;color:var(--dim);transition:color .25s}
.social-follow:hover{color:var(--text)}

/* ============================================================ BOOK */
.book{padding:clamp(90px,12vw,150px) 0;background:var(--bg-2);border-top:1px solid var(--line)}
.book-inner{display:grid;grid-template-columns:1fr 1fr;gap:clamp(40px,5vw,70px);align-items:start}
.book-copy{position:sticky;top:110px}
.book-copy .eyebrow{display:block;margin-bottom:22px}
.book-title{font-family:var(--display);font-weight:800;letter-spacing:-.03em;line-height:1.02;font-size:clamp(2.2rem,4.4vw,3.6rem)}
.book-copy>p{color:var(--dim);margin-top:22px;font-size:1.1rem;max-width:460px}
.book-list{list-style:none;margin-top:30px;border-top:1px solid var(--line)}
.book-list li{padding:16px 0 16px 30px;border-bottom:1px solid var(--line);position:relative;color:var(--text);font-size:1.04rem}
.book-list li::before{content:"";position:absolute;left:0;top:50%;width:14px;height:1px;background:var(--text)}
.book-loc{margin-top:26px;color:var(--faint);font-size:.95rem}
.book-widget{position:relative;border:1px solid var(--line);border-radius:8px;overflow:hidden;background:var(--panel);min-height:700px}
.calendly-inline-widget{position:relative;z-index:2}
.book-fallback{position:absolute;top:50%;left:50%;transform:translate(-50%,-50%);z-index:1}

/* ============================================================ FOOTER */
.footer{background:var(--bg);border-top:1px solid var(--line);padding-top:64px}
.footer-grid{display:grid;grid-template-columns:1.3fr 1fr;gap:40px;padding-bottom:52px}
.footer-brand .brand{margin-bottom:18px}
.footer-brand p{color:var(--dim);max-width:380px;font-size:.98rem}
.footer-nav{display:grid;grid-template-columns:1fr 1fr;gap:30px}
.fcol h5{font-family:var(--display);font-weight:600;font-size:.72rem;letter-spacing:.2em;text-transform:uppercase;color:var(--faint);margin-bottom:16px}
.fcol a,.fcol .link-btn{display:block;color:var(--dim);padding:7px 0;font-size:.96rem;transition:color .25s}
.fcol a:hover,.fcol .link-btn:hover{color:var(--text)}
.footer-base{display:flex;justify-content:space-between;gap:14px;flex-wrap:wrap;padding:24px 32px;border-top:1px solid var(--line);color:var(--faint);font-size:.82rem;font-family:var(--display);letter-spacing:.02em}

/* ============================================================ LIGHTBOX */
.lightbox{position:fixed;inset:0;z-index:2000;display:flex;align-items:center;justify-content:center;padding:24px;background:rgba(4,4,4,.9);backdrop-filter:blur(16px);opacity:0;visibility:hidden;transition:opacity .35s,visibility .35s}
.lightbox.open{opacity:1;visibility:visible}
.lb-stage{position:relative;height:min(88svh,880px);aspect-ratio:9/16;border-radius:8px;overflow:hidden;box-shadow:0 40px 120px -20px #000,0 0 0 1px var(--line-2);transform:scale(.94);transition:transform .4s var(--ease)}
.lightbox.open .lb-stage{transform:scale(1)}
.lb-stage video{width:100%;height:100%;object-fit:cover;background:#000}
.lb-close{position:absolute;top:26px;right:26px;z-index:2010;display:inline-flex;align-items:center;gap:8px;font-family:var(--display);font-weight:600;font-size:.82rem;letter-spacing:.1em;text-transform:uppercase;color:var(--text);padding:.6em 1em;border:1px solid var(--line-2);border-radius:100px;background:rgba(12,12,12,.5);backdrop-filter:blur(8px);transition:border-color .25s,background .25s}
.lb-close:hover{border-color:var(--text);background:rgba(12,12,12,.8)}

/* ============================================================ REVEAL */
.reveal{opacity:0;transform:translateY(26px);transition:opacity .85s var(--ease),transform .85s var(--ease);transition-delay:calc(var(--i,0) * 80ms)}
.reveal.in{opacity:1;transform:none}

/* ============================================================ RESPONSIVE */
@media(max-width:1080px){
  .nav{display:none}
  .header .btn-cal{display:none}
  .menu-toggle{display:flex}
  .mobile-menu{display:flex}
  .about-inner,.book-inner{grid-template-columns:1fr}
  .social{position:static;max-width:520px}
  .book-copy{position:static}
}
@media(max-width:760px){
  .container{padding:0 22px}
  .hero{padding-bottom:200px}
  .col-x{display:none}
  .wall-col:nth-child(4){display:none}
  .hero-h1{font-size:clamp(3rem,16vw,6rem)}
  .hero-meter{left:22px;right:22px;bottom:34px;text-align:left;max-width:none}
  .scroll-cue{display:none}
  .reel-track{gap:18px}
  .sr-intro,.sr-end{width:78vw}
  .ap-grid{grid-template-columns:1fr}
  .fn{grid-template-columns:60px 1fr;gap:18px}
  .funnel{}
  .footer-grid{grid-template-columns:1fr;gap:30px}
  .footer-base{flex-direction:column;text-align:center;align-items:center}
}
@media(max-width:540px){
  body{font-size:16px}
  .social-tiles{grid-template-columns:1fr 1fr}
  .mf-line p{font-size:clamp(1.7rem,8vw,2.6rem)}
}

/* small screens / touch — disable horizontal pin, use native scroll */
.reel.native{height:auto!important}
.reel.native .reel-sticky{position:static;height:auto;display:block;padding:62px 0}
.reel.native .reel-track{transform:none!important;flex-direction:column;align-items:center;gap:44px;overflow:visible;scroll-snap-type:none;padding:0 22px}
.reel.native .sr-card{height:auto;width:min(86vw,340px);scroll-snap-align:none}
.reel.native .sr-intro,.reel.native .sr-end{width:100%;max-width:460px;padding:0}
.reel.native .sr-end{align-items:center;text-align:center}

@media(prefers-reduced-motion:reduce){
  *,*::before,*::after{animation-duration:.001ms!important;animation-iteration-count:1!important;transition-duration:.001ms!important;scroll-behavior:auto!important}
  .reveal,.mf-line p{opacity:1!important;transform:none!important}
}

/* ============================================================
   GOLD BRAND LAYER — matched to the RM Content Media logo
   ============================================================ */
:root{
  --gold:#c8a24c;
  --gold-lite:#f1d486;
  --gold-deep:#9a7a2f;
  --gold-grad:linear-gradient(165deg,#f7e8a8 0%,#dcba62 34%,#b08a38 60%,#ecd07c 100%);
  --gold-line:rgba(200,162,76,.45);
  --gold-glow:rgba(200,162,76,.22);
}
::selection{background:var(--gold);color:#1c1606}

/* logo marks */
.logo-defs{position:absolute;width:0;height:0;overflow:hidden}
.logo-mark{height:38px;width:auto;display:block}
.logo-full{height:98px;width:auto;display:block}
.brand-stack{display:inline-block}
.footer-brand .brand-stack{margin-bottom:22px}
.brand-text{color:#e9dcb4}

/* buttons → metallic gold */
.btn-solid{background:var(--gold-grad);color:#1c1606;box-shadow:inset 0 1px 0 rgba(255,255,255,.4),0 12px 30px -14px var(--gold-glow)}
.btn-solid:hover{background:var(--gold-grad);filter:brightness(1.06) saturate(1.04);transform:translateY(-2px)}
.btn-line:hover{border-color:var(--gold);background:rgba(200,162,76,.06);color:var(--gold-lite);transform:translateY(-2px)}

/* labels + accents */
.eyebrow,.sr-eyebrow{color:var(--gold)}
.nav a:hover,.nav a.active{color:var(--gold-lite)}
.fn-no,.pr-no{color:var(--gold)}
.sr-cat{color:var(--gold)}
.cue-line::after{background:var(--gold)}
.sr-scrollhint .sr-arrow{color:var(--gold)}
.sr-play::before{border-left-color:var(--gold)}
.st-play::before{border-left-color:var(--gold)}
.lb-close:hover{border-color:var(--gold);color:var(--gold-lite)}
.mf-sound:hover{border-color:var(--gold)}
.mf-sound.playing .bar{background:var(--gold)}
.social-handle:hover,.social-follow:hover,.fcol a:hover,.fcol .link-btn:hover{color:var(--gold-lite)}

/* big numbers → brushed gold */
#heroCount,#socialCount,.mf-big,.hero-h1 .ital{
  background:var(--gold-grad);-webkit-background-clip:text;background-clip:text;color:transparent;
}

/* showreel index + ticker outline → gold */
.sr-index{color:var(--gold);mix-blend-mode:normal;text-shadow:0 1px 8px rgba(0,0,0,.65)}
.ticker-row span:nth-child(3n+1){-webkit-text-stroke:1px var(--gold-line)}

/* warm the hero floor + a whisper of gold light */
.hero-veil{background:
   linear-gradient(180deg,rgba(7,7,7,.78) 0%,rgba(7,7,7,.30) 26%,rgba(7,7,7,.46) 60%,rgba(7,6,4,.96) 100%),
   radial-gradient(70% 50% at 50% 100%,rgba(200,162,76,.10),transparent 70%),
   radial-gradient(120% 80% at 50% 42%,transparent 38%,rgba(7,7,7,.58) 100%);}
.logo-mark,.logo-full{overflow:visible}

/* ============================================================
   HERO REFINEMENT — calmer, centered, logo-anchored
   ============================================================ */
.hero-wall{animation:drift 44s ease-in-out infinite alternate}
.wall-col .bgvid{filter:grayscale(.5) brightness(.46) contrast(1.02) blur(3px);transform:scale(1.08)}
.hero-veil{background:
  linear-gradient(180deg,rgba(7,7,7,.7),rgba(7,6,5,.5) 42%,rgba(6,5,4,.8) 100%),
  radial-gradient(72% 62% at 50% 46%,rgba(7,7,7,.18),rgba(6,5,4,.86) 100%),
  radial-gradient(60% 42% at 50% 102%,rgba(200,162,76,.08),transparent 72%);}

.hero{text-align:center;padding:124px 0 96px}
.hero-content{max-width:880px;margin:0 auto;padding:0 32px;display:flex;flex-direction:column;align-items:center}
.hero-logo{height:clamp(70px,8.2vw,108px);width:auto;margin-bottom:26px;filter:drop-shadow(0 6px 26px rgba(0,0,0,.55))}

.hero-eyebrow{display:inline-flex;align-items:center;gap:13px;font-family:var(--display);font-weight:600;font-size:.71rem;letter-spacing:.2em;text-transform:uppercase;color:var(--dim)}
.hero-eyebrow i{width:22px;height:1px;background:var(--gold-line)}
.hero-eyebrow span:last-child{color:var(--gold)}

.hero-h1{font-family:var(--display);font-weight:800;letter-spacing:-.03em;line-height:1.02;font-size:clamp(2.2rem,5.2vw,4rem);margin:20px 0 0;max-width:17ch}
.hero-h1 .ital{font-style:italic}
.hero-sub{margin:20px auto 0;max-width:548px;font-size:clamp(1rem,1.5vw,1.15rem);color:var(--dim);line-height:1.55}
.hero-actions{justify-content:center;margin-top:32px}

.hero-stat{margin-top:42px;display:inline-flex;align-items:baseline;gap:14px;flex-wrap:wrap;justify-content:center;padding-top:22px;border-top:1px solid var(--line);width:min(540px,100%)}
.hs-num{font-family:var(--display);font-weight:800;letter-spacing:-.03em;font-size:clamp(1.7rem,3.2vw,2.5rem);line-height:1;white-space:nowrap}
.hs-cap{color:var(--dim);font-size:.9rem;letter-spacing:.01em}

.scroll-cue{left:50%;transform:translateX(-50%)}

@media(max-width:760px){
  .hero{padding:112px 0 72px}
  .hero-h1{font-size:clamp(2rem,8.4vw,2.9rem);max-width:14ch}
  .hero-logo{margin-bottom:20px}
  .hero-stat{margin-top:30px}
  .hero-eyebrow{font-size:.64rem;gap:9px}
}

/* ============================================================
   MANIFESTO REFINEMENT — frame the founder, calm the type
   ============================================================ */
.mf-media .bgvid{object-position:center 26%;filter:grayscale(.32) brightness(.52) contrast(1.05)}
.mf-veil{background:
  linear-gradient(0deg,rgba(5,4,3,.94) 0%,rgba(5,4,3,.36) 40%,rgba(5,4,3,.08) 60%,rgba(5,4,3,.5) 100%),
  linear-gradient(90deg,rgba(5,4,3,.6) 0%,rgba(5,4,3,.05) 45%,transparent 100%);}

.mf-line{place-items:end start;text-align:left;padding:0}
.mf-line p{
  font-family:var(--display);font-weight:600;letter-spacing:-.015em;line-height:1.2;
  font-size:clamp(1.4rem,3vw,2.5rem);max-width:19ch;opacity:.18;transform:translateY(18px);
  padding:0 32px 13vh max(32px,calc((100vw - var(--maxw))/2 + 32px));
}
.mf-line em{color:var(--gold-lite)}
.mf-line:last-child p{max-width:22ch}
.mf-big{font-size:clamp(2.4rem,6.4vw,5rem);line-height:.95;letter-spacing:-.035em}
.mf-small{font-size:clamp(.95rem,1.7vw,1.3rem);margin-top:.4em;max-width:24ch}

/* ============================================================
   TYPE SYSTEM v2 — editorial serif display + grotesque UI
   ============================================================ */
.hero-h1,.sr-title,.ap-title,.about-title,.book-title,.ticker-row span{
  font-family:var(--serif);font-weight:700;letter-spacing:-.02em;font-optical-sizing:auto;
}
.hero-h1{line-height:1.0}
.hero-h1 .ital{font-weight:600;font-style:italic}
.mf-big,.hs-num,#heroCount,#socialCount,.social-stat strong{font-family:var(--serif);font-weight:600;font-optical-sizing:auto}

/* ---- hero stat: stack so the count-up can't reflow the intro ---- */
.hero-stat{margin-top:40px;display:flex;flex-direction:column;align-items:center;gap:9px;
  padding-top:24px;border-top:1px solid var(--line);width:min(560px,100%)}
.hs-num{font-size:clamp(2rem,4vw,3rem);line-height:1;white-space:nowrap;letter-spacing:-.01em}
.hs-cap{color:var(--dim);font-size:.92rem;letter-spacing:.01em}

/* ============================================================
   MANIFESTO v2 — fix box model, serif quote, proper wrapping
   ============================================================ */
.mf-veil{background:
  linear-gradient(0deg,rgba(5,4,3,.92) 0%,rgba(5,4,3,.34) 38%,rgba(5,4,3,.06) 58%,rgba(5,4,3,.5) 100%),
  linear-gradient(90deg,rgba(5,4,3,.84) 0%,rgba(5,4,3,.12) 50%,transparent 100%);}
.mf-line{place-items:center start;text-align:left;
  padding:0 32px 0 max(32px,calc((100vw - var(--maxw))/2 + 32px));}
.mf-line p{
  font-family:var(--serif);font-weight:500;font-optical-sizing:auto;
  letter-spacing:-.01em;line-height:1.14;font-size:clamp(1.7rem,3.6vw,3.1rem);
  max-width:15ch;opacity:.16;transform:translateY(16px);padding:0;
}
.mf-line.in p{opacity:1;transform:none}
.mf-line:last-child p{max-width:20ch}
.mf-line em{font-style:italic;color:var(--gold-lite)}
.mf-big{font-size:clamp(2.6rem,7vw,5.6rem);line-height:.94;letter-spacing:-.025em;display:block}
.mf-small{font-family:var(--body);font-weight:500;font-size:clamp(.95rem,1.7vw,1.3rem);
  margin-top:.55em;max-width:26ch;color:var(--dim);letter-spacing:0}

@media(max-width:760px){
  .mf-line p{font-size:clamp(1.6rem,7vw,2.4rem);max-width:13ch}
  .mf-line:last-child p{max-width:16ch}
}

/* ============================================================
   TYPE v3 — clean neutral Swiss (Helvetica), no accent gimmicks
   ============================================================ */
.hero-h1,.sr-title,.ap-title,.about-title,.book-title{
  font-weight:700;letter-spacing:-.03em;line-height:1.03;
}
.hero-h1{line-height:.99;letter-spacing:-.035em}
.fn-body h3{font-weight:700;letter-spacing:-.02em}
.ap-cell h4,.pr-t,.social-handle,.sr-line{font-weight:700;letter-spacing:-.015em}

/* manifesto: clean Helvetica statement, single colour */
.mf-line p{font-weight:500;letter-spacing:-.02em;line-height:1.12;color:var(--text)}
.mf-line em{font-style:normal;color:var(--text);background:none;-webkit-text-fill-color:var(--text)}

/* neutralise any leftover gold-italic accent word -> plain white */
.hero-h1 .ital{font-style:normal;font-weight:inherit;background:none;color:var(--text);-webkit-text-fill-color:var(--text)}

/* numbers stay gold but Helvetica + bold */
.hs-num{font-weight:700;letter-spacing:-.02em}
.mf-big{font-weight:700;letter-spacing:-.03em}
.ticker-row span{font-weight:700;letter-spacing:-.01em}

/* eyebrows: quieter, single muted tone (drop the gold split) */
.hero-eyebrow span:last-child{color:var(--dim)}

/* ============================================================
   MOBILE OPTIMIZATION PASS
   ============================================================ */
@media(max-width:760px){
  /* ---- hero ---- */
  .hero{padding:102px 0 60px}
  .hero-content{padding:0 22px}
  .hero-logo{height:clamp(60px,15vw,80px);margin-bottom:18px}
  .hero-eyebrow{flex-wrap:wrap;justify-content:center;gap:5px 10px;font-size:.6rem;letter-spacing:.16em;max-width:100%}
  .hero-eyebrow i{display:none}
  .hero-h1{font-size:clamp(1.8rem,7.6vw,2.6rem);max-width:none;line-height:1.05;letter-spacing:-.03em}
  .hero-sub{font-size:1rem;margin-top:16px;max-width:none}
  .hero-actions{flex-direction:column;align-items:stretch;width:100%;max-width:330px;margin:30px auto 0;gap:12px}
  .hero-actions .btn{width:100%}
  .hero-stat{margin-top:30px;width:100%}
  .hs-num{font-size:clamp(1.8rem,8vw,2.4rem)}
  .scroll-cue{display:none}

  /* ---- ticker ---- */
  .ticker{padding:18px 0}
  .ticker-row{gap:22px}
  .ticker-row span{font-size:1.45rem}

  /* ---- work: vertical stack sizing ---- */
  .reel{height:auto}
  .sr-eyebrow{margin-bottom:16px}
  .sr-title{font-size:clamp(2rem,8vw,2.7rem);line-height:1.05}
  .sr-intro p{max-width:none}
  .sr-scrollhint{display:none}
  .sr-line{font-size:1rem}
  .sr-end p{font-size:clamp(1.5rem,6.4vw,2rem)}
  /* JS-off safety */
  .reel-sticky{position:static;height:auto}
  .reel-track{flex-wrap:wrap;justify-content:center;transform:none}

  /* ---- manifesto ---- */
  .mf-line p{font-size:clamp(1.5rem,6.4vw,2.2rem);max-width:14ch}
  .mf-line{padding-left:24px;padding-right:24px}
  .mf-veil{background:
    linear-gradient(0deg,rgba(5,4,3,.93),rgba(5,4,3,.42) 44%,rgba(5,4,3,.2) 64%,rgba(5,4,3,.55)),
    linear-gradient(90deg,rgba(5,4,3,.82),rgba(5,4,3,.22) 72%,transparent)}
  .mf-big{font-size:clamp(2.4rem,11vw,3.6rem)}
  .mf-small{font-size:clamp(.95rem,4vw,1.15rem)}
  .mf-sound{right:16px;bottom:16px;font-size:.68rem;padding:.55em .85em}

  /* ---- approach ---- */
  .approach{padding:68px 0}
  .ap-head{margin-bottom:36px}
  .ap-title{font-size:clamp(1.85rem,6.6vw,2.5rem)}
  .fn{grid-template-columns:42px 1fr;gap:14px;padding:24px 0}
  .fn-no{font-size:1.05rem}
  .fn-body h3{font-size:clamp(1.2rem,5.2vw,1.5rem)}
  .fn-body p{font-size:1rem}
  .ap-grid{margin-top:34px}
  .ap-cell{padding:24px 22px}

  /* ---- about / social ---- */
  .about{padding:68px 0}
  .about-title{font-size:clamp(1.85rem,6.6vw,2.5rem)}
  .about-copy>p{font-size:1.02rem}
  .about-process{margin:30px 0}
  .social{padding:24px}
  .social-handle{font-size:clamp(1.4rem,6.4vw,1.8rem)}

  /* ---- book ---- */
  .book{padding:68px 0}
  .book-title{font-size:clamp(1.95rem,6.6vw,2.6rem)}
  .book-copy>p{font-size:1.02rem}
  .book-list li{font-size:1rem}
  .book-widget{min-height:660px}

  /* ---- footer ---- */
  .footer{padding-top:48px}
  .footer-grid{gap:26px;padding-bottom:40px}
  .footer-brand p{font-size:.95rem}
  .footer-base{padding:20px 22px}
}

@media(max-width:430px){
  .container{padding:0 18px}
  .hero-content{padding:0 18px}
  .hero-h1{font-size:clamp(1.65rem,8.2vw,2.2rem)}
  .ticker-row span{font-size:1.25rem}
  .sr-title{font-size:clamp(1.85rem,8.6vw,2.4rem)}
  .mf-line p{font-size:clamp(1.35rem,6.8vw,1.95rem)}
  .social-tiles{gap:8px}
  .footer-nav{grid-template-columns:1fr 1fr;gap:18px}
}